PlainsCapital Bank Promotes Fort Worth Leadership


FORT WORTH, TX (Nov. 6, 2020) – PlainsCapital Bank recently announced that Keeton Moore has been promoted to president of its downtown Fort Worth branch at 801 Houston Street.

Moore will lead the branch’s commercial lending team, focusing on expanding PlainsCapital’s presence in the area and executing the Bank’s long-term growth strategies for North Texas.

“Keeton’s promotion to president is well-deserved,” said Fort Worth Region Chairman Mark Warren. “His innovative thinking and passion for serving the individuals and businesses of Fort Worth have been clear since he joined PlainsCapital almost two decades ago. His leadership will allow PlainsCapital to continue pursuing our statewide banking initiatives while growing our footprint in the Fort Worth market.”

Moore joined PlainsCapital in 2003 shortly after graduating from the University of Texas at Arlington (UTA) with a bachelor’s degree in finance. He also received his MBA from UTA in 2006 with a concentration in finance and real estate.

“My time with PlainsCapital has been filled with personal and professional growth opportunities,” said Moore. “As I take on my new role as president, I look forward to leading our downtown Fort Worth office and providing banking solutions that meet our clients’ evolving needs.”

Moore’s new leadership role is among several recent promotions at PlainsCapital’s downtown Fort Worth location, including Brad Quirk to vice president and Cory Way to assistant vice president.

Quirk and Way have both been with the Bank for approximately seven years. Quirk is a graduate of University of Oklahoma and Way is a graduate of University of Texas at Arlington.

About PlainsCapital Bank

PlainsCapital Bank, the fourth-largest Texas-headquartered bank by deposit market share, operates 59 Texas branches and has approximately 1,100 employees providing highly personalized relationship banking through a single point of contact. Offering commercial lending, treasury management, small business banking, private banking, and trust and wealth management services, PlainsCapital Bank empowers responsive, local decision making in each of its major markets: Austin, Corpus Christi, Dallas, Fort Worth, Houston, Lubbock, the Rio Grande Valley, and San Antonio. PlainsCapital Bank is a wholly owned subsidiary of Hilltop Holdings (NYSE:HTH). Find more information at PlainsCapital.com.

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