News Article

10/18/2012

PlainsCapital Corporation Board Member Charlotte Jones Anderson Named a 2012 Great Woman of Texas by Fort Worth Business Press

PlainsCapital Corporation board member Charlotte Jones Anderson was recently named a 2012 honoree for the Fort Worth Business Press Great Women of Texas awards. Charlotte is among 17 Texas women who will be recognized for their significant accomplishments in business, civic and social contributions at a November 7 event to be held at the Fort Worth Club.

In addition to serving as a board member for PlainsCapital Corporation, Charlotte is the executive vice president of brand management and president of charities for the Dallas Cowboys Organization. Charlotte’s 22 years of NFL experience with the Dallas Cowboys have enabled her to assume a position of leadership among women in American professional sports.

A signature element of Charlotte’s service to the Dallas Cowboys has been her forthright approach to making a difference in the lives of others — and nowhere is that commitment more evident than the Thanksgiving Day halftime celebration that annually kicks off the Salvation Army’s Red Kettle Campaign.

In 1997, Charlotte introduced a groundbreaking approach to fundraising on the world-wide stage by focusing a national television audience on Texas Stadium and the unique opportunity to kick off the Salvation Army’s Red Kettle Campaign. By combining the powerful elements of network television, top flight musical entertainers and the traditional appeal of the Cowboys Thanksgiving Day game, Charlotte set the wheels in motion to help the Salvation Army raise hundreds of millions of dollars and touch lives across the globe.

In recognition of her alliance with the Salvation Army, she was the recipient of the Exceptional Service Award at the Salvation Army’s National Advisory Organizations Conference in 2007. In May of 2010, Charlotte was named chairman of the Salvation Army’s National Advisory Board where she became the first woman in the history of the organization to hold that title. 

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